Per un pugno di idee. Storie di innovazioni che hanno cambiato la nostra vita

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A pochi mesi dall’uscita, Per un pugno di idee  è già alla terza edizione. Ampia anche la copertura sui mezzi di informazione: ne hanno parlato tra gli altri il “Corriere della Sera”, “Repubblica”, “Style” e il “Venerdì”. Guarda la rassegna stampa.

Massimiano Bucchi è stato ospite del programma di Radio3 “Fahreneit”: se vi siete persi la puntata, potete trovarla in pocast. Anche a Moebius su Radio24 hanno parlato di Per un pugno di idee! Online il podcast (puntata del 2 aprile). Per il calendario completo degli appuntamenti vai qui.

perunpugnodiideeDi che cosa parliamo quando parliamo di innovazione? Massimiano Bucchi ci racconta come dietro questa parola abusata vi siano percorsi concreti, tortuosi e molto affascinanti. Dalla forchetta al kalashnikov, questo libro intreccia le storie delle intuizioni che hanno cambiato le nostre vite, dimostrando la loro natura di processi non lineari e collettivi, che non possono essere ricondotti all’intuizione di un genio isolato ma che nascono da contributi spesso inaspettati.

Dalla cultura alla tecnica, dallo sport al cinema e alla tavola, il racconto curioso e istruttivo di piccole svolte diventate grandi cambiamenti.

di Massimiano Bucchi
Per un pugno di idee. Bompiani (Collana PasSaggi), pp. 359,  € 13.00.
In libreria dal 28 gennaio 2016. Il libro è disponibile in formato cartaceo e in formato  ebook anche sui principali store digitali (IBS, Amazon). Per i soci Observa, il volume sarà disponibile a un prezzo speciale.

“Quando un’invenzione cambia ciò che siamo…un saggio avvincente”, Repubblica

Bucchi sfata la retorica dell’innovazione con un’ampia ricognizione di esempi”, La Lettura-Corriere della Sera

“Per un pugno di idee racconta l’innovazione che non ci aspettiamo, quella che passa attraverso oggetti rivoluzionari quando sono stati pensati, che oggi spesso diamo per scontati in quanto sono divenuti parte delle nostre vite quotidiane”, Corriere Innovazione

“Una sfilata interessante e divertente. Massimiano Bucchi spiega che spesso le idee rivoluzionarie sono semplici, a bassa tecnologia e frutto di processi lunghi e inconsapevoli”, il Venerdì di Repubblica

“Un libro curioso e istruttivo. Senza ricorrere ai più consueti esempi né tantomeno al tradizionale catalogo di invenzioni e inventori, con il suo ultimo libro Bucchi punta a mettere in luce quanto l’innovazione sia un concetto ben differente da quello di nuova tecnologia”, il Messaggero

Un percorso ragionato che ricostruisce le singole vicende di alcune delle intuizioni che hanno davvero cambiato la nostra vita”, Style – Corriere della Sera

“Dalla forchetta al filo spinato le svolte della vita: il percorso geniale e collettivo delle innovazioni in Per un pugno di idee di Massimiano Bucchi”, il Tempo

“Siamo tutti figli delle carte di credito e del filo spinato”, il Giornale.

A tutta genialità con Per un pugno di idee”, Donna Moderna.

Rassegna stampa.

Calendario delle presentazioni.

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